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What are three levels processing and seven stages of Action ? How they are interrelated to each other?
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Three Level of processing.

1. Visceral level.

  • The most immediate level of processing.

  • Here the human reacts to audio, visual and other aspects of a product before experiencing it.

  • The look and feel of the product dominates the user in this level.

  • Visceral design often corresponds to creating an aesthetically …

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